We first met Joan Garry through Susan Weinberg, the publisher of Perseus Books Group. Joan was whip smart, pistol sharp, savvy, funny, altogether awesome, and shockingly humble. We would never have guessed that she is a top dog when it comes to consulting with nonprofits. And her website is of-the-charts excellent. It almost didn’t matter what her book was, we knew she had the goods necessary for success. Now that her book Joan Garry’s Guide to Nonprofit Leadership is out, we wanted to pick her brain about books, writing, and nonprofits.
The Book Doctors: There are other books on the subject of nonprofit management. Without an apparent hole in the market, how did you distinguish your book from what was already out there?
Joan Garry: You’re absolutely right – there are plenty of books about nonprofit management, but none that focus on what I call “shared leadership,” which is a challenge and opportunity quite unique to nonprofits.
What I mean is, there are books written for staff executives and resources galore for board leaders. But the reality is neither can be effective without the other. Nobody else has written about them as co-pilots of the same jet. If we don’t treat board chairs like they are in the cockpit, they won’t lead. This book is written for nonprofit leaders – the paid AND the unpaid.
I also found that a number of important topics were conspicuously absent. For example, storytelling plays an absolutely critical role in successful nonprofit leadership. A nonprofit ambassador who can tell a compelling and emotional story can invite folks to know more and do more. Crisis management is another missing topic. Far too few organizations are ready should a crisis strike.
Finally, I tried to bring a real sense of humor to the book. A lot of the book touches on personal experiences I had as a nonprofit Executive Director, a board leader, a donor, and a volunteer. I just had so many great stories to share and these stories are what make the book unique and fun to read – not just practical, though it is that too.
TBD: One thing about your book that’s different from the others out there is your voice. Why is the voice of your book important? For others writing books based on their business, what advice can you offer about bringing your voice into your book?
JG: I’m lucky. I write the way I speak and so folks say reading my work is like hearing me chat with them. My voice is informed by having played every position on the nonprofit field, so I have stood firmly in the shoes of my readers. I have personally experienced many of the same issues and concerns they have – good and bad.
Most nonprofit leadership books tend to be pretty clinical and instructive. That’s not necessarily a bad thing, but that’s not the book I wanted to write. I wanted to demonstrate the joy that the best leaders bring to their work. And it’s a short ride from joy to humor. And there’s plenty of humor in my book. I just think that makes it a lot more fun to read, which ultimately makes it easier to absorb the material.
TBD: You have an incredible team that works with you. How did this team help you get your proposal, book, and your marketing done? Why is it important to have a team?
JG: Some people have a family business – I call mine a ‘chosen family business’ – a small team of colleagues who are smart and dedicated to the work we do. Each of us is clear that we are advocates for the success of nonprofit leaders and we always keep our eye on what we believe would be most helpful to the folks we serve – staff and board leaders. We each brought something different to the development of the book proposal to chapter editing to marketing the book. The brand, the audience, the strategy to reach that particular audience, the content. Each of us were advocates in each of these areas. There’s no way I could have done all this by myself.
TBD: When we first met you, we were really struck by your website. We’ve continued to be so impressed by all your social media — particularly your newsletters. How did you develop your digital platform? What are some things that have worked, and what are some things that haven’t?
JG: I started to build my digital platform in late 2012. One of the best business decisions I ever made was hiring my digital strategist, Scott Paley at Abstract Edge. When I first reached out to him, based on a recommendation I got from somebody else who had worked with his company, I told him I needed a new website for my consulting business. That’s all I thought I needed. What did I know? In our very first conversation, he gave me a vision for what could be – a much bigger vision that I had imagined.
That conversation ultimately led to my blog, my social media, my podcast, my gig as a panelist on NBC’s Give (the first network TV reality show about nonprofits), my upcoming online education platform, and even the opportunity to have a major publisher interested in publishing my book. Now, whenever I write something online, tens of thousands of people read it! Not surprisingly, my consulting practice completely took off. It’s just amazing.
The biggest thing about this platform is that I just focus on helping people. I recently had Adam Grant on the podcast. He’s the author of a best selling book that’s all about “givers” and “takers”. His philosophy has been a big influence. Everything I do online is about giving. I never worry that I’m giving away too much. I really think that’s been the secret.
Most of what we’ve tried has worked very well. The one exception was a couple years ago we built an area on my website called “The Couch.” It was a place where nonprofit people could anonymously vent about their frustrations and others could sympathize. After a couple of months, we realized that it was too negative and we shut it down. But I don’t view that as a failure at all. It taught us a lot about what “Joan Garry” stands for as a brand and how important it is for all of our media to be on brand.
TBD: What did you find challenging about turning your business into a book?
JG: So much of what I do with my clients is teach. I’m an educator. I think writing the book was easier for me because of that and because of how much I’ve already written on my blog. The blog is a place where I can formulate my ideas and get them down in writing and get feedback from literally thousands of people who understand exactly what I’m writing about. The blog is an amazing crucible for me in that sense and the outcome of all that thinking and all that feedback is this book. Without that, it certainly would have been much more challenging to write.
TBD: Did you find that writing a book helped you with your business?
JG: I’ll let you know in about 6-9 months. J
But I will say that the process of writing the book has helped me to organize some of what I teach my clients in new ways I hadn’t previously considered. So in that sense, absolutely it has helped.
TBD: Your book is officially published on March 6, but you’ve been so successful in garnering pre-orders. Can you tell us a little bit about how you did this?
JG: Largely this was also the work of Scott, my digital strategist, and his team at Abstract Edge. They created a gorgeous website for the book (www.nonprofitsaremessy.com), but more importantly they put together a plan that really leveraged the audience we’ve built up over the last 4 years.
We’re offering valuable book bonuses for pre-orders. We developed a really smart rollout strategy that includes the blog, the podcast, my email list, and social media. We organized a volunteer “launch team” to help spread the word. Created a Thunderclap, which will help spread the word even further on launch day. We’ve given copies of the book to some well-known folks in the nonprofit world who are saying lovely things about it and telling their networks. All of that has led to a much larger volume of pre-sales than the publisher was initially anticipating.
I’ve been absolutely thrilled by the response.
TBD: We hate to ask you this, but what advice do you have for writers?
- Make sure you have something unique to say and can say it in a way that sticks.
- Be absolutely clear about who you are speaking to and be as specific as possible. You have to really understand your readers’ concerns and issues.
- Be passionate about ensuring that the maximum number of those people have the opportunity to buy it. And be ready to invest time, energy and money in reaching them.
Widely known as the “Dear Abby” of nonprofit leadership, Joan Garry works with nonprofit CEOs and boards as a strategic advisor, crisis manager, change agent and strategic planner. Her nonprofit blog at joangarry.com reaches leaders in over 150 countries and she hosts a top nonprofit podcast on iTunes: Nonprofits Are Messy. Joan also teaches at the University of Pennsylvania with a focus on nonprofit communications and leadership.
Jackson Michael on Publishing his Book, Getting his Radio Show, Making his Documentary, and the Houston Oilers
We first met Jackson Michael when he pitched a book to us at the Texas Book Festival in Austin. At that time he was just a guy with a dream and a proposal. Now he is the proud author of The Game Before the Money, a fantastic book about his passion. He has parlayed that success into a radio show and a documentary film. So we picked his brain on how the heck he did it.
The Book Doctors: Please describe your documentary project, and tell us what inspired it.
Jackson Michael: We Were the Oilers: The Luv Ya Blue Era reunites and celebrates the Houston Oilers of the late 1970s. The team came within one game of the Super Bowl two years in a row. Player interviews anchor the show, and viewers hear intimate stories of thrills and sorrow from people like Dan Pastorini, Hall of Famer Elvin Bethea, and Billy “White Shoes” Johnson. Earl Campbell tells a great story about Bum Phillips calling him before the NFL Draft.
Ultimately, I wanted to trace the dreams of these once young men and follow their stories through present day. What’s it like to come that close to your life’s dream, knowing you’ll never get another chance later in life?
They say, “Art imitates life,” but sports do likewise. Few teams capture the hope and heartbreak of life like the Luv Ya Blue era Houston Oilers.
TBD: Tell us how you got this monumental project off the ground.
JM: We ended up doing the documentary in four months, which was truly miraculous. My wife, Lisa/11 Productions, needed a video crew for a different project. She found Jeff Power TV Productions, and while Jeff wasn’t right for Lisa’s other project, he was a perfect fit for We Were the Oilers. Things moved quickly and the timing couldn’t have been better.
Jeff reached out to Dan Pastorini, who coincidentally was about to have an event for the Dan Pastorini Charity and Bum Phillips Charities. So, many of the Oilers were going to be in one place at the same time. Our hope was to produce and secure distribution in time for the Super Bowl and the excitement surrounding Houston.
We got a ton of support from Dan, and Debbie Phillips. The Oiler players really liked the idea, and ROOT SPORTS Southwest committed to airing it around the Super Bowl. All of a sudden, we had interviews scheduled and a hard deadline. One of those cases when if something’s meant to happen, it’s meant to happen. We just added our faith, perseverance, and hard work.
TBD: People are so emotional and invested in their teams. Is Houston still with the Oilers?
JM: The relationship between the Oilers and their fans was truly incredible. Fifty thousand fans flooded the Astrodome to greet the team after they lost at Pittsburgh. That’s a special bond between team and city, one that touches the players’ hearts to this day. In one week our Facebook post generated over 1,000 shares alone. The comments from the fans confirmed that deep bond.
Nowadays, there’s an interesting dynamic. Houston has a new team, the Texans, but a substantial number of fans stuck with the Oilers after they moved to Tennessee. You’re almost as likely to see a Titans pennant in your neighbor’s garage as you are to see a J.J. Watt poster. This is especially true in places outside of Houston. Some fans even cheer for both teams.
TBD: We’re curious about your trajectory from being someone who didn’t really know anyone in the professional sports industry to now having a book, radio show, and a documentary about your passion.
JM: People always say, “Follow your passion,” but there isn’t really a roadmap for following it. I met Robert Hurst, the Texas Sports Hall of Fame artist, at a backyard party. Everything started from there, as he introduced me to a few players for The Game Before the Money.
You could say I followed my passion, but really I followed any chance that presented itself. Once the University of Nebraska Press published the book, the radio people looked at me and said, “Hey, this guy wrote a book!” Then, when pitching the documentary, people said, “Hey, this guy wrote a book and hosts a radio show!” Without those foundations, I’m just another guy who rambles about sports history beyond what’s socially acceptable.
In a nutshell, take what you’ve done and parlay that into another project.
TBD: Those Oiler teams were so fun. What do you think made them such crowd pleasers, and why did people fall in love with that team?
JM: A lot of things aligned. The Oilers found success right around the time the “Urban Cowboy” trend gained popularity – and there was Bum Phillips, taking time away from his ranch, standing on the sideline with a cowboy hat and boots. They had Earl Campbell, one of the league’s most exciting rushers since Jim Brown. Dan Pastorini raced cars and briefly dated Farah Fawcett. Billy “White Shoes” Johnson created the NFL’s first touchdown dance, and every kid who scored a schoolyard touchdown imitated it. The Oilers had the type of characters that drove 1970s football.
TBD: What’s it like to interview guys who you grew up watching, in some cases maybe even idolizing?
JM: I always say it’s like having your childhood football cards come to life. And it never gets old. Each and every interview is as special as the first one. It’s an honor and a privilege to do this work.
TBD: How do you think the NFL has changed since those halcyon days?
JM: Well, money is the obvious answer. Free agency increased salaries exponentially. The NFL’s fan base grew enormously since the AFL/NFL merger, and revenues are galaxies beyond what Bud Adams imagined when he founded the Oilers.
Back in the 1970s, even star players lived in middle-class neighborhoods. Almost every player had an off-season job. A friend of mine remembers Oiler Ken Burrough loading furniture into his family’s vehicle. Imagine being an 8-year old kid watching the AFC’s leading receiver loading Dad’s new recliner!
All that aside, football is still football. The game’s cemented into our culture. Although even mediocre players can make millions and franchises are worth over a billion, at the end of the day, we who love football forget that for 3 hours and enjoy the type of drama and excitement that only pro football provides.
TBD: Where is the show going to broadcast, and how can we watch it?
JM: Right now the show is airing on ROOT SPORTS Southwest, and they’ll air it right through Super Bowl 51. It’s great because anybody who’s in Houston for the Super Bowl can likely watch it at the hotel. We’re looking at working with other networks, online streaming, and currently taking pre-orders for the DVDs on The Game Before the Money website.
TBD: How different was it to write a documentary versus writing a book?
JM: Writing a book is a very solitary experience. I worked on the book for a couple of years before a copy editor jumped in.
You have to work with a team in film. That took a little getting used to, because it’s not easy to let go and let somebody else take over creative aspects of your idea. Since we did this on a tight budget, we were resourceful. My background is in music and audio engineering, so I wrote and recorded all the music. That saved us a lot of money right there. We’ve done all of our own promotion and marketing as well. We all wore multiple hats.
The cool part was that Lisa was the executive producer. I think it was Tom Waits who said that working creatively with your wife is like getting to spend the same $20 bill over and over. Lisa created the storyboard, something I’d never encountered in writing a book. I’m like, “You mean we don’t use index cards?”
TBD: We hate to ask, but what advice do you have for people looking to put together a project like this?
JM: Two things: one that I knew beforehand, and one that I learned through the process.
The key to doing any sort of work involving interviews is listening. Allow people to tell you the story. Do your research and have an idea of what the story might be, but also be ready to adjust should you find your storyline was wrong. Your job is to get it right. Be prepared to rewrite your entire script based on what people tell you during interviews, rather than fishing for answers that fit your preconceived notions.
The big lesson learned from doing We Were the Oilers centered around permissions. When writing a book, you can describe logos and photographs all you’d like. You can’t, however, just toss photos and logos into a film by right-clicking on the internet and hitting “Save Image As.”
We were pleasantly surprised at how well received our requests turned out to be. The Titans allowed use of the Oiler logo, and Topps allowed classic football cards to be onscreen. It was a bit intimating making those phone calls as a small-budget production, and we didn’t know if anyone would call us back. People did call back, though, and everyone was friendly and helpful. We made sure that we were “buttoned-up” from a copyright perspective and now we’re on everyone’s radar in a good way.
A true sports geek, Jackson Michael possesses a near encyclopedic knowledge of sports history. The Game Before the Money: Voices of the Men Who Built the NFL is his first book. Michael is the writer/director and music composer for the documentary We Were the Oilers: The Luv Ya Blue! Era, featuring his original song, “Sometimes a Dream (Only Comes True in Your Heart)”. Michael worked for several years with the Austin Daze, as the alternative newspaper’s entertainment writer and music critic. He conducted interviews for Tape Op magazine, the most widely distributed periodical in the field of audio engineering. His music career includes five solo five albums, and he has recorded with Barbara K (Timbuk 3), Kim Deschamps (Cowboy Junkies) and Gregg Rolie (Santana, Journey). A skilled audio engineer, Michael has recorded albums for a number of Texas music acts. He is a member of the Football Writers Association of America, and the Maxwell Football Club. Michael lives in New Braunfels, Texas with his wife Lisa and their awesome dog, Indy. Learn more at TheGameBeforeTheMoney.com and JacksonRocks.com.
We first met J. K. Knauss when we did a Pitchapalooza at Anderson’s Bookshop in Naperville, Illinois, one of our favorite bookstores in the world. We loved her idea for her book, but we were also impressed that she actually wrote a blog post that was very entertaining and formative about the event itself. Subsequently she bought one of David’s books and noticed that the metadata for the e-book was wrong. It was these impressive displays that made us become big fans. Not only of what a professional J. K. is, but also how generous a person. And now that her new book is out, we wanted to pick her brain about writing, publishing, and all that jazz.
The Book Doctors: What made you decide to become a writer? What were some of your favorite books as a kid and why?
J. K. Knauss: I’m not sure there was a decision involved. I have no memory of ever wanting to do anything else. My favorite books as a kid were the many by Zilpha Keatley Snyder and Willo Davis Roberts. Not only did they write lots of great books, but I also got to meet them at an author fair near my hometown. Seeing that authors were real people, like me, I hoped that someday, somebody might pay me for my writing.
TBD: We noticed that you use Goodreads. Could you explain to our readers how you work with that website and what some of the benefits are?
JKK: Goodreads is a wonderful way for readers to get in touch with authors because the site is entirely dedicated to books. I encourage readers to use the “Ask a Question” feature on my profile, and to join groups that interest them. With so many books out there, sites like Goodreads can help with one of life’s toughest questions: what to read next?
TBD: Could you describe your process of writing Seven Noble Knights? How did you come up with the idea? What is your daily writing practice like?
JKK: Seven Noble Knights is based on a legend I encountered in graduate school. Don’t let that turn you off! I read my advisor’s paper about the possible meanings of the bloody cucumber incident and decided I had to read everything I could about such a bizarre story. It had much more to offer—knights, ladies, Spanish pride, Moorish civilization… I let it marinate for a few years, then wrote the big travel chapters, the giant battle, and the last three chapters during two consecutive NaNoWriMos. During November, writing was the first thing I did every morning. Otherwise, I stealth wrote, fitting in sentences and scenes wherever I could between my paid editing and copyediting projects. I’m still a stealth writer today.
TBD: Do you use beta readers? Are they valuable in the editing process?
JKK: The first time I lived in Tucson, I had the kismet to join a writers group worth its weight in editorial comment balloons. They’re talented writers who gave me fresh perspectives on how to build a medieval world without bogging the reader down. Most importantly, they’ve stuck with me through some exaggerated highs and lows, even though I had to leave Tucson not once, but twice. Thanks, Low Writers!
TBD: Did you work with an editor at your publishing house? If so, what was that like?
JKK: I worked with a couple of professional editors as well as my critique group, got feedback at the 2013 Naperville Pitchapalooza and the 2014 Grub Street conference, and sent Seven Noble Knights through my own editing mill before I sent it out. Bagwyn Books makes historical accuracy their highest priority, so my editor and I focused on presenting a well-rounded picture of medieval Spain.
TBD: This is such an epic, how did you approach keeping all the storylines and characters afloat and helping your readers not get confused?
JKK: Buried in a tote bag with a flamenco dancer on it, I have a folder that’s thicker than the paperback is going to be with research notes, fold-out maps, character lists, chapter outlines, and a handwritten translation/summary of a few chapters of a thirteenth-century history book. There’s nothing like the benevolent authority of King Alfonso X, el Sabio, to keep a writer on track.
TBD: There’s lots of violence in Seven Noble Knights, but none of it feels gratuitous. Could you give us some of your philosophy about violence in stories, particularly violence towards women?
JKK: Medieval Spain was a society in a state of perpetual warfare for more than 800 years. Everywhere you looked, there was a border to attack or defend. So while it surprised me to be so drawn to such a violent story, it’s important to present the context accurately. I hope readers will come to their own conclusions about the appropriateness of violence in the Middle Ages and today.
There’s so much else going on in Seven Noble Knights, violence against women only occurs during Doña Lambra’s punishment. This is a female character who hasn’t hesitated to wield violence against others as one more tool for getting ahead. In the sequel, there will probably be some nongratuitous violence against innocent women characters. Much as it pains me to consider, again it’s a question of historical realism.
TBD: So, we have violence and odd uses of produce. Do the passions of your medieval characters come out in any other way?
JKK: As fiercely as they slay the enemy and seek revenge, so do the characters in Seven Noble Knights defend their families and fall in love. The hero, Mudarra, finds no meaning in his life until he meets a forbidden love. The seven young title characters will do anything to keep the peace within their beloved family. Don Gonzalo is deeply devoted to his wife, the mother of the seven noble knights, and will do anything to return to her—even betray her with another woman. Doña Lambra loves her cousin, but has to marry some nobleman she’s never met before. Lambra’s maid falls in love with the stable boy and hopes he can help her escape her servile life. Love arises all the stronger in hopeless places.
TBD: We checked out your story collection Rhinoceros Dreams. David also loves rhinoceroses. Why are you drawn to the rhinoceros?
JKK: All five species of rhino are soulful creatures, the gentle giants of the savannah or the rainforest. I had the opportunity to pet a pair of white rhinos at Southwick’s Zoo in southern Massachusetts, and it was the most Zen moment of my life. I highly recommend petting a rhino if you can! And I hope people will stop desiring them for their horns, which are worthless to anyone who isn’t a rhino.
TBD: We hate to ask you this, but do you have any advice for writers?
JKK: You might think a field dedicated to bringing the dreams of sensitive writers to an eager reading public would be all daisies and unicorns. But the publishing world has more of the brutal about it than the subtle. When you least expect it, something about the publishing process will break your heart. It’s the price authors pay for loving to write. If you have what it takes, you’ll keep going. So my advice is: “Brace yourself.”
Born and raised in Northern California, J. K. Knauss has wandered all over the United States, Spain, and England. She worked as a librarian and a Spanish teacher and earned a PhD in medieval Spanish literature before entering the publishing world as an editor. Seven Noble Knights, an epic of family, betrayal, and revenge in medieval Spain, debuted December 2016 in ebook from Bagwyn Books. The softcover edition came out January 16, 2017. Tour dates, fun, and prizes are still being added to the Seven Noble Knights Grand Book Launch Blog Tour. Feel free to sign up for her mailing list or visit JessicaKnauss.com for castles, stories, and magic.
We first met Jeannie Zokan several years ago when she was putting together her young adult novel. Years later, it’s become a piece of women’s fiction. The Existence of Pity is out now, so we picked Jeannie’s brain on her travels through the rocky seas of publication.
The Book Doctors: When did you first become a writer?
Jeannie Zokan: I’ve written all my life, but I first saw myself as a writer at a poetry workshop in Washington, DC. I was in my twenties, and our leader, Sandy Lyne, had us come up with affirmations to silence our inner critics. Mine was, “I am a courageous poet.” I’d filled many notebooks – and burned some of them in a pile in my backyard in Colombia – but that workshop, where I acknowledged my fear and wrote anyway, was my starting block.
TBD: What books did you love as a kid and why?
JZ: Books were my best friends as a kid, and although my generation didn’t have Harry Potter, we had The Chronicles of Narnia by C.S. Lewis, which my mom read to my brothers and me over and over. There were many, many more books, but one author influenced me the most. Betty Cavanna wrote in a clear, easy voice about strong young women facing life with honesty and openness. Every one of her books resonated deeply with me.
TBD: What books are you reading right now?
JZ: I am reading My Name is Lucy Barton by Elizabeth Strout for a book club, and I’m really enjoying her style. Also, Zen and the Art of Motorcycle Maintenance is on my bedside table for the third time. Such a thought-provoking read!
TBD: How did you learn to become a writer?
JZ: Oh, the usual, I suppose. By reading, writing, taking classes, and studying books about writing. But learning to write a novel tripped me up for many years. I wrote poetry, short stories, articles, even my memoirs, but I couldn’t see how to create a complete novel.
Then NaNoWriMo came into my life. I’ll never forget making that seemingly insignificant decision to buy Chris Baty’s No Plot? No Problem! in Barnes & Noble back in 2008. It turned out to be exactly the primer I needed to create a riveting story with complex characters and an amazing setting. And writing a novel in one month worked perfectly for me. My daughters, then seven and ten, and my sweet husband were willing to let me have November.
I wrote my first novel in 2008 and have written seven more since then. The Existence of Pity was written in November of 2010. I’m also grateful NaNoWriMo introduced me to your indispensable book, The Essential Guide to Getting Your Book Published.
TBD: How did you end up getting published?
JZ: For three years, I worked on The Existence of Pity with a critique group at the West Florida Literary Federation. Then I sent it to a list of agents who promptly rejected it. I worked on the manuscript another year with college instructor and English teacher Diane Skelton. Her critiques were absolutely invaluable. Even so, the second time I sent out the manuscript, I was rejected again.
The third time proved to be a charm. With the help of two more critique groups and my daughter, who was fourteen at the time, I knew the book was finally where it needed to be. Among this wave of agents and publishers was Red Adept Publishing, and on November 14, 2015, they called and told me they wanted to publish my manuscript. Exactly one year later, my book was released, and I can’t thank Red Adept Publishing enough for giving my story a chance. It all comes down to publishers and acquisitions editors who read through their slush piles, making dreams come true one manuscript at a time, and I will be forever grateful!
TBD: What was the editing process like for you?
JZ: “Brace yourself,” my publisher told me! But since I’d been through so many critiques with The Existence of Pity, I was prepared. Of course there were moments when my editor wanted more than I thought I could give, but one thing I’ve learned is that there is always a way to resolve scene issues or clunky sentences. I’ve also learned to love feedback. Thoughtful edits always make writing better. I just remind myself I’d rather be happy than right. I’ve been given many gifts of perfect edits: the right word or turn of a phrase, the right addition—or subtraction—of a scene. All I had to do was brace myself and graciously accept each one.
TBD: What the heck is aerial yoga and why does anyone do it?
JZ: Aerial yoga is Cirque du Soleil in my living room! On a much smaller scale. I bought our aerial yoga swing on Amazon and had a professional bolt it to the ceiling. Now my husband, daughters, and I hang upside down and flip around on it whenever we want. I’m half an inch taller as a result. It’s also fun to watch the braver of my friends try it when they come over.
TBD: You are also a writing coach. What do you feel like you’ve learned about your own writing from coaching other writers?
JZ: The writing coach gig hasn’t quite taken off yet, that’s why there’s still an introductory rate of $25 per hour! But I’ve spent hundreds of hours in critique groups over the past decade, and my writing has improved not only because of their edits, suggestions, and comments, but also because of their dedication to writing, and their willingness to show up week in and week out.
TBD: Your book is so much about family. Did you draw from your own experiences? Has your family read this book? Are they still speaking to you?
JZ: Yes, I drew the setting from my experience as a missionary kid in Colombia, mostly because people have always asked me what it was like to grow up overseas. This book is my answer.
My immediate family loves my book like I do, and they are my biggest fans. As for my family of origin, the jury is still out. I don’t think any of them have read it yet, and though I dedicate it to them, this book is more for those who find themselves in Josie’s predicament, not sharing the same beliefs as their families. I want them to know they aren’t alone. I wrote this for my younger self, who felt very much alone, and she really appreciates it.
You could say Josie’s mother is the antagonist, but don’t forget I’m a mother, too. I can relate to Astrid getting caught up in her life’s work, believing she knows what’s best for her children, forgetting to notice how they are changing. It takes an effort to set one’s beliefs aside and allow others their own points of view, and any mother can relate to that.
The Existence of Pity was scary to write, and even scarier to pursue publication, but I did it for my husband and daughters, and for others who loved the story. Besides, if we only wrote what our mamas and daddies approved of, where would we be?
TBD: Have you been back to Colombia?
JZ: I left Colombia after graduating from high school, and was able to visit many times before my parents retired to the States. Around the same time, travel to Colombia became too dangerous. It seemed I’d never get to go back, and I felt like an exile. But then, in a heartbreaking twist of fate, I was given a reason to visit Colombia again.
In 2012, we became aware that my mother had Alzheimer’s. Within two years, my father took her back to Colombia. Healthcare for her was much more affordable and compassionate there. My parents lived in a beautiful compound with cheerful nurses and cooks, and I cherished visiting and being able to take my husband and children to see the country of my youth. I’ve written about these bittersweet trips to paradise in my blog at www.JeannieZokan.blogspot.com.
My parents are back in the States now, since being far from family was difficult for my father. My mom is in a Personal Care Home, living always and only in the now, oblivious of Astrid and Josie. We sing together often, and she tells me she loves me. I can’t ask for any more than this.
TBD: We hate to ask you this, but what advice do you have for writers?
JZ: You know the answer to this one, David! My advice to writers comes from your book, and the quote is still taped to my computer.
“The more you know in your heart that you are the perfect author for your book and that your book is salable and/or necessary, the better your chances of convincing someone else.”
So to writers everywhere, read the guide (it really is essential!) and then write what is yours to write. Be the courageous poet you were born to be.
Jeannie Zokan grew up in Colombia, South America as the daughter of missionaries. She now lives in Florida’s Gulf Coast with her husband, two daughters, two dachshunds, and a cat.
We first met Kevin Dann when we did our Pitchapalooza (think American Idol for books) at the Brooklyn Public Library. He was so sharp, smart, warm yet professional. It’s funny, when you do this stuff as long as we have, most of the time you can tell pretty quickly whether somebody has the goods or not. And he clearly did. Now that Kevin’s book Expect Great Things is out, we thought we’d pick his brain on writing, publishing, books and our beautiful planet.
The Book Doctors: How did you first become interested in writing?
Kevin Dann: When I was 12, my best friend moved to St. Louis, and I would write long letters to him about what was going on.
TBD: What were some of your favorite books as a kid and why?
KD: I loved Arthurian legend – T.H. White’s Once and Future King, Mary Stewart’s The Crystal Cave, and Tolkien’s recasting of “the myth of Arthur.” I was also a nut for maps, and any books with maps. Block diagrams! N.M. Fenneman’s, A.K. Lobeck’s, and Erwin Raisz’s physiographic maps and block diagrams gave me an appetite for earth history. I graduated early from the Golden Guides to Peterson Field Guide series, and May Thielgaard Watts’s fabulous Reading the Landscape of America.
TBD: How did you learn to become a writer?
KD: In high school I had two great English teachers, Mrs. O’Neill and Mr. Muir – who let me play Neil Young’s After the Gold Rush in class one day when we were reading Walden. In college I took up the discipline of keeping a natural history journal. But the most consistent writing I did in my 20s was letter writing and song writing.
TBD: What drew you to Henry David Thoreau?
KD: We read Walden my junior year of high school; I was hooked from the opening paragraph. That summer I hiked the Appalachian Trail with two friends, and we carried Walden for inspiration. Thoreau’s voice always felt close and familiar, and his wordplay and powers of observation mesmerized me.
TBD: Considering there’s been so much written about Henry David Thoreau, what new ideas are you bringing to the table?
KD: I could never understand why everyone made Thoreau out to be a misanthrope. All I could feel from him was his deep and intelligent love for his fellow creatures – humans included. I celebrate that persistent philanthropy (in its original sense of “love of man”), and his perennial quest for the spiritual beings standing behind the physical world.
I’d like to leave the most surprising thing I discovered about Thoreau as a surprise, just like he did!
TBD: What similarities did you see between the time when Thoreau was living and our own time?
KD: The enormous technological change, imperial expansion, and social upheaval of the antebellum era in America prompted Thoreau to relentlessly ask his neighbors to become better citizens and friends. He was mocked and misunderstood – and jailed – for doing so. Sound familiar?
TBD: What do you want people to take away from your book?
KD: The title – a distillation of Thoreau’s personal motto – is an injunction and invitation for us all, if we take it in as Thoreau intended it, not in a material, but soul-spiritual sense. It can and will work magic.
TBD: How do you think Thoreau would have reacted to today’s relentless assault on the earth by human beings?
KD: In Thoreau’s day, there was no such thing as an “environmentalist.” He was a moralist, and his principled stance against exploitation and enslavement rested on his commitment to spiritual independence for all beings. He would no doubt be mercilessly calling us all to account for our present sins against both Nature and Humanity. And he’d remind us to live more simply and essentially.
TBD: Why the heck did you walk all the way from Montreal to Manhattan?
KD: The 1909 Champlain and Hudson 300th anniversary celebrations ended up to be less about discovery than about America’s growing imperialist militarism. One of the products of that commemoration was a historical map of the Hudson and Champlain Valleys; all of its featured sites were battlefields. In 2009, with a silenced peace movement, I figured I’d walk the two valleys collecting stories of peace-making. Walking means crossing boundaries, and meeting all sorts of people face-to-face, which fosters amity. I called the pilgrimage “A Corridor of Amity,” and thanks to the kindness of strangers, that’s what it became.
TBD: If you could take a walk with Thoreau, where would you go?
KD: I’d walk from Walden Pond to Wall Street, by the backroads, until we’d reached Broadway, raising a ruckus the whole way. . .
TBD: We hate to ask you this but what advice do you have for writers?
KD: I have to shamelessly steal from Henry here: “Know your own bone; gnaw at it, bury it, unearth it, and gnaw it still.”
Historian, naturalist, and troubadour Dr. Kevin Dann is the author of ten books, including Bright Colors Falsely Seen: Synaesthesia and the Search for Transcendental Knowledge; Across the Great Border Fault: The Naturalist Myth in America; and Lewis Creek Lost and Found. He has taught at Rutgers University, University of Vermont, and SUNY. He wrote, produced, and acted in Brooklyn’s first immersive street mystery, Enigma.
We first met Cathy Camper when she won our Pitchapalooza at the great Portland bookstore Powell’s. The first book in the series did so well that the second one is out now, so we thought we’d pick her brain about books, lowriders, outer space, libraries and diversity in books.
The Book Doctors: Tell us about the new book.
Cathy Camper: Lowriders to the Center of the Earth came out July 2016. This graphic novel follows Lowriders in Space. The three main characters are the same, but you can read each book on its own and still understand what’s going on. At the end of Lowriders in Space, Genie, Elirio, Lupe and Flapjack Octopus’s cat goes missing. The three embark on a crazy road trip to find their cat. It leads them down into the Underworld, ruled by Miclantecuhtli, the Aztec God of the Dead. He’s catnapped their gato, and to get back Genie, it will take all their combined wits and camaraderie to outwit La Llorona, Chupacabra driving a monster truck, and Miclantecutli, who wears a luchadore cape of eyeballs! Similar to the first book, Raúl III illustrated it all in ballpoint pen, with the addition of a green pen in this book, because they get lost in a maíz maze along the way.
TBD: How was it different writing the second book after the first book did so well?
CC: Once you have a book out there, there’s always pressure to deliver another book that’s equally good. Luckily, I was already thinking up book two at the same time I was writing book one. I had to do a big rewrite early on, which was tough, but the book kept getting richer and richer the more I wrote. Also – a big difference – when I wrote book one, I didn’t know who would illustrate it, or even if it would be a graphic novel or picture book. But with book two, I was able to write towards Raúl III, and his style. I even asked him, “What do you like drawing?” He said, “Bats and skeletons.” So I wrote the story to let his artwork flourish. In this way, we work together more like musicians, and it’s really fun.
TBD: There seems to be this idea in the publishing community that Latino people don’t read books. Could you address that please?
CC: Well that’s sure not been our experience – every school visit and author talk we’ve done, we have Latinx loving our book, both kids and adults. Those publishers might need to look at it the other way around; if people aren’t buying their books, maybe you don’t have things people want to read. School Library Journal just chose our book as one of their top Latinx books of 2016 for kids, and we got this best books of 2016 shout out from Gene Yang, Ambassador of Children’s Books, so there ya go!
TBD: What are some of the challenges of writing a graphic novel, as opposed to a novel without images?
CC: A graphic novel is a collaboration (unless you’re drawing it too), so you can’t be too precious about your words….lots get edited, cut and changed. Writing a comic is more like writing a film than fiction; your words are instructing actions. So you need to be like a director when you visualize what happens; it’s boring to have lots of static scenes with crowded dialog. Sometimes, you can sneak a little poetry into the text, but more often, the poetry exists in the meld between text and art.
TBD: Tell us about the process of working with your illustrator.
CC: Raúl III and I are lucky, because we get along super well. When we started to work together, we had only spent around eight hours together (he lives in Boston, I live in Portland, OR), but we both have a good work ethic, a similar sense of humor, and we give each other a lot of give and take in the books’ creation. Generally, I write the story first with the editors, then it goes to Raúl and the art director, for the blocking of panels and pages, and artwork. In most kids’ picture books, the artist and illustrator only communicate via the editor. But Raúl and I often share ideas; he might suggest text, and I might tell him something to tuck in the illustrations. It really is like playing jazz, lots of improvisation and adding in things we discover along the way.
TBD: How has being a librarian affected your work as an author?
CC: I wrote these books because I couldn’t find them to give to kids at my library. We desperately need more diverse books, and books that appeal to boys. Working around teachers, parents and kids all day, I know what books are connecting with folks. I’m also pretty good at pitching books to people – I do it for my job! As a librarian, I’ve also learned a ton about publishing and the business side of books, how books are made, ordered and promoted.
TBD: What is your next project?
CC: I’m working on the third lowrider book. It’s called Blast from the Past; L’il Lowriders in Space. Remember L’il Archies, or the Muppet Babies? This is the same thing – it’s all about our three heroes when they were kids, their families and where they grew up. I have an Arab American picture book that will come out in 2019, called Ten Ways to Hear Snow with Penguin/Dial. There’s another Arab American picture book in the works, and a YA novel called Circle A, about some kids in the ‘80s that meet some punks squatting in an abandoned house. That one deals with issues of social justice, race, sexual orientation and how images are misused in the media, all issues that are front and center right now. I look at each book as a good adventure, you never know where it will lead.
TBD: What or some graphic novels you love, and why?
CC: For kids, I enjoyed Fantasy Sports by Sam Bosma, and The Hilda comics by Luke Pearson are really imaginative. I also recommend March Grand Prix by Kean Soo, for kids that ask for more comics about cars, since it’s about car racing. I thought the Lunch Witch books by Deb Lucke were also great. For adult comics, I love Ed Luce’s Wuvable Oaf, and thought the compilation The Shirley Jackson Project edited by Rob Kirby, of comics about Shirley Jackson, was fantastic.
TBD: Any exciting news about Lowriders in Space, since it came out in 2014?
CC: Yes, Lowriders in Space got nominated for a Texas Bluebonnet Award, so Raul and I have done a lot of author presentations down there, and felt all kinds of love from the Lone Star State. The Bluebonnet committee is made up of awesome librarians and educators, and they posted a lot of fun material educators and parents can use to supplement our book.
Also, both Raúl and I have heard many accounts of how our books connect with kids. The most touching is testimony that they are a gateway books, for kids who just wouldn’t read. For kids that don’t see themselves reflected in books, for kids that struggle with reading, for autistic kids – we’ve heard again and again our book was the spark that lit the flame of how exciting reading can be. As creators, we’d hoped to share a story in our heads with folks, but to have those stories open the door to the pleasure of a lifetime of reading? We are totally awed, and honored.
TBD: We hate to ask you this, but what advice do you have for writers, illustrators, or graphic novel people?
CC: Keep writing. Writing is like a boiling pot; if you have talent and write enough, it will get better and better, something good will eventually boil over and someone will notice. My other advice is to do work in the DIY/alternative world, the same as you do in the mainstream world. Eventually the two overlap, and the adventures and skills you learn in both end up complimenting each other. And for writers of color, and writers outside the mainstream, don’t give up! We need your stories, and you are the future.
Cathy Camper is the author of Lowriders in Space, and Lowriders to the Center of the Earth, with a third volume in the works. She has a forthcoming picture book, Ten Ways to Hear Snow, and also wrote Bugs Before Time: Prehistoric Insects and Their Relatives. Her zines include Sugar Needle and The Lou Reeder, and she’s a founding member of the Portland Women of Color zine collective. A graduate of VONA/Voices writing workshops for people of color in Berkeley, California, Cathy works as a librarian in Portland, Oregon, where she does outreach to schools and kids in grades K-12.
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We first met Tamim Ansary many years ago through an intern who went to the same college as David and Tamim. David attended the San Francisco Writers Workshop, which Tamim ran for many years, and was startled again and again by how smart, kind and wise Mr. Ansary is. Having been a professional writer for four decades and taught hundreds of writers in general, and memoirists in particular, David thought he would pick Tamim’s brain about writing, publishing and storytelling, in anticipation of his new memoir Road Trips.
The Book Doctors: Tell us about your new book, what inspired it, and what were some of the joys and difficulties of writing it?
TA: This book started out as an anecdote I wanted to tell my sister about a time I drove across the country in a cheap car with just enough money to cover gas. The crux was, I got caught in a blizzard. But when I started telling the tale, it turned out that it wasn’t enough to talk about the blizzard or the cheap car, I had to include why I was on that journey and what led to it. By the time I was done—hours later (my sister was patient, bless her heart)—I found myself obsessed with the idea that every journey is an odyssey if you consider it as a whole, especially if the destination is far away and difficult to reach, and you include what led to leaving and what came of having gone. So I decided to pick three iconic journeys and write each one up from start to finish in a single sitting, and that way produce a book in, you know, three nights. That was 12 years ago. I just finished. Ah well. The journeys in Road Trips all took place in the late ‘60s, early ‘70s. I was a newbie in America, then, coming of age at a remarkable moment in history. The book isn’t about history; it’s a personal story about coming of age. The ‘60s was just the context. I have to say, though, now that I’ve finished the book, it feels strangely relevant to right now. I mean, here we stand, at the threshold of the Age of Trump and it’s important, I think, to remember that there was another time so totally unlike this one. To recover that memory.
TBD: As someone who has written and taught memoirs, why do you think people are so drawn to reading about other people’s pain and misery?
TA: Is a memoir necessarily about pain and misery? Not sure I agree with that. Road Trips has some pain and misery in it, sure, but it also has humor, adventure, romance, pratfalls, pompous philosophical rumination–anything that might turn up in life. Because everything does. The pain and misery genre of memoir taps the impulse that makes us slow down to gawk at car accidents. And there’s a place for that. Mos’def. Memoirs like that can draw us into empathy with experiences we ourselves will never have to endure. That could be me, you think. But it can work the other way too. It can give you a glad sense of separation from experiences you’ll never have. Thank God, that’s not me. The kind of memoir that interests me is today’s version of the storytelling our species did 40,000 years ago, when we were little bands of hunter-gatherers huddled around our fires. That kind of memoir stokes our sense of human interconnection because it’s not just the people who were raised by wolves who have stories. We all have stories. In fact, we all are stories. When we hear one another’s stories, if they’re well-told, we experience the story-like quality of our own lives.
TBD: Why did you decide to start your own publishing company? What are some of the challenges involved in making your own book, and then actually selling it to readers?
TA: The publishing company you’re referring to is Kajakai Press, and it came out of a grant I wrote seven years ago, funded by the Christenson Fund. I proposed to help young Afghan-Americans write about their lives, because here was a generation of young people who felt they had nothing to say. They were growing up in the shadow of their parents’ catastrophe, the holocaust in Afghanistan. Their parents had incredibly dramatic experiences to recount–imprisonment, torture, bombs, abandoning all they owned, running for their lives. Their children? They felt alienated in high school. Big deal! But my premise was, they had stories too, these children. The loneliness of living in the cracks—that’s a story. Growing up in the shadow of a catastrophe and feeling like you have no story—that’s a story. So I did the project, we got some great stuff, and I set up Kajakai Press to publish their work as Snapshots: This Afghan-American Life.
We sold out our print run and let the book go out of print but now, years later, I look at all the people who go through my memoir writing workshops and I feel like I want to help some of them—not all of them but some of them—get their stories to an audience. Because the writers I want to publish do have an audience. There are people out there who want to hear them. What they don’t have is a mass audience. And traditional publishers, unfortunately, can’t publish for many niche audiences—increasingly less so. Fortunately, technology has opened up new vistas with print-on-demand publishing that individual writers or small concerns like mine can access through Createspace, Nook Press, and others.
Distribution is the big problem, though. People often tell me they won’t order a book from Amazon, they’ll only buy books at a bookstore because they want to side with the little guy. I heartily endorse this position. Bookstores and books by traditional publishers offer something vital to the reading public, and that system must not be allowed to perish. But individual authors and imprints like mine are even littler guys. The only way this new niche-audience publishing can survive is for alternative distribution mechanisms to form, and that’ll only happen if readers open up to these alternative systems. Ordering online is going to be part of that. So it’s a process. We have to keep exploring, we have to keep opening up alternatives channels between writers and readers.
TBD: Tell us about your Memoir Pool project.
TA: Last year, I decided to start a website dedicated to the art of telling real life stories. Every week (except when circumstances intrude—like this presidential election) I publish a new story, by me or by someone else. As I said, I’m interested in the stories-told-around-a-campfire kind of memoir and with Memoir Pool I hope to help develop and promote that kind of memoir. Here, the premium is not what happened but what the writer made of it and how he or she told the story. So the stories at Memoir Pool might be about anything. There’s one by Colleen McKee, for example, about her mother giving out 59-cent pads of paper when she worked at “a private insane asylum” in Missouri. There’s another by Rick Schmidt about getting a really good deal on a sandwich thirty years ago. If those don’t sound like stories to you, look them up at www.memoirpool.com. You might change your mind.
TBD: What were some of your favorite books as a kid, and why? What are you reading right now?
TA: As a kid I liked big 19th century European novels—Dostoevsky, Tolstoy, Turgenev. Elliot and Stendhal. I consumed Dickens and Melville. The sweep! The tapestry! Today, I mainly read suspense thrillers: Lee Childs, Michael Connelly, Harlan Coban. The quicker they move, the better I like ‘em. You see a trajectory here? I do. The thing is, these days, I have to do such a ton of reading for my next project, a history of the world called Ripple Effects, How We Came to Be So Interconnected and Why We’re Still Fighting. You wouldn’t believe how much information you have to gather when you’re trying to tell the story of everything that ever happened from the big bang to the day after tomorrow. Modern literary fiction generally attracts me less than the classics used to or than crime fiction does today, although I have been recommending The Book of Strange New Things by Michael Farber to everyone who will listen.
TBD: You ran the famous San Francisco Writers Workshop for many years. What did you learn as a writer from listening to all those writers read all those words? Do you think that writers should be part of a writing group?
TA: The SFWW got started in 1946 and has met every Tuesday evening since then in some public venue. It’s free and no one maintains it except whoever’s in it at a given time—it’s operated this way for 70 years and counting. If that’s not a mystical phenomenon, I don’t know what is. I ran it for 22 years, but when I stepped down someone else took the reins and it’s still going strong. The great thing about that workshop is that writers flow through. It’s not some single static collection. On any given evening, you see both familiar faces and new faces. I learned a lot about writing by opening my ears to the staggering variety of things people thought worth writing about and the many ways they thought to go about it. Honing in on how to make a piece work when it’s not something you would have written flexes writing muscles you didn’t know you had and opens you up to new directions. Plus, at this workshop, people read their work aloud to whoever’s there, and I’m telling you, when you read what you’ve written to a group strangers and acquaintances, you can feel when you’ve got ‘em, and when you don’t. Apart from any formal critique you get. You can feel it. There’s no substitute for that. So yes, I think every writer could profit from being part of a writer’s group.
TBD: How is it different writing a history book than writing a book about your own history?
TA: Well, in a sense, history is memoir writ large, and memoir is history writ small. We live the lives we do because we’re alive at a certain time and place within the context of a much bigger story going on. What’s different about writing history, though, is that before you can start writing, you have to gather information that you didn’t have before, and you have to steep yourself in those facts until you start to see the story that is in those facts. With memoir, research is a final phase. You start with memory.
TBD: You’ve also edited many books. What has that taught you about being a writer?
TA: One part of writing is getting your voice going and getting out of the way. You have to do that, but what you produce when you’re doing that, even if you’re doing it really, really well, isn’t usually suitable to show to anyone except your cat. Or your dog if you want an enthusiastic response. Once you’re done getting the draft out, however, you have to put your brain to work and get your heart out of the way. Editing is purely about this kind of brainwork. By editing lots of other people’s work, you learn how to pick words, construct sentences of any length, brevity, or complexity, make them work, make them sing, purely on the level of diction and syntax. If you’re a cabinet-maker, it’s not enough to design a great piece of furniture: you have to have good tools. Language—words, sentences, paragraphs, structure—those are your tools as a writer, and those you can hone quite apart from any particular thing you want to say.
TBD: What if you’ve never done anything famous or important or sensational. Can such a person write a memoir?
TA: Absolutely. To me, there are really two kinds of memoir. One kind is an adjunct to the news. You hear about something of public interest, you want to hear about it from someone closer to the scene, an eyewitness maybe, a principal, even. With that kind of memoir, what you’re really interested in is the news event. I wrote one of those myself. West of Kabul, East of New York was published in 2002, right after 9/11; it was about the bicultural aspect of my life, growing up in Afghanistan, growing old in America. The transition between them, I didn’t really talk about. “I arrived in America, twelve years passed during which I never saw another Afghan”—that’s about all I have to say about that. I skipped over those years because they weren’t pertinent to the news event.
But those twelve years were a story too, and that’s the one I’ve tried to tell in Road Trips. I was a freak in Afghanistan because my mother was the first American woman there, and when I came America, the ‘60s were just getting underway, and there was this whole movement of people, millions of people, who were calling themselves freaks and dropping out of American society, and I joined them, even though I wasn’t part of American society. I did it to find “my people.” In that I was not unique. We were all declaring ourselves freaks so we wouldn’t have to feel like freaks. I had my version of a story millions of us lived through, and that’s kinda the point.
The stories that matter are the ones we’ve all lived. Growing up, getting lost, soaring high, crashing, falling in love, falling out of love, getting dumped, breaking it off with someone—all that stuff. Building a home. Raising children. Growing old. How was that for you? That’s the question. Those are the stories. The things we all go through are different for each of us, that’s what makes life so fascinating.
TBD: We hate to ask you this, but what advice do you have for writers?
TA: My advice to writers is this. Talk about writing all you want, that’s fine. That’s what we’ve been doing here. But don’t talk about writing as a substitute for writing. If you find writing painful, if getting the words out feels like pushing a camel through the eye of a needle—remember: that’s just what writing feels like. That’s how it probably felt to Flaubert and Raymond Chandler. But the aha! moments when you break through, when you nail it, when you get said exactly what you meant to say—in my experience, those are worth the struggle.
Afghan-American author and writing guru Tamim Ansary was born in Kabul, Afghanistan. He moved to America in 1964, attended Reed College in the late sixties, and later joined a countercultural newspaper collective called The Portland Scribe. Ansary wrote West of Kabul, East of New York, San Francisco’s “One City One Book” selection for 2008, and Destiny Disrupted: A History of the World through Islamic Eyes, winner of a Northern California Book Award for nonfiction. His new book Road Trips is about three tumultuous journeys that began and ended in Portland, Oregon.
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How do you get your book successfully published in today’s ridiculously competitive marketplace? Come to The Book Doctors Master Class to find out.
WHAT: The Book Doctors Publishing Master Class
WHEN: April 2, 10am-1pm
WHERE: 11 Pine Street, Montclair, New Jersey
PRICE: $100 including copy of The Essential Guide To Getting Your Book Published
Every participant will get the chance to pitch their book idea and get it critiqued kindly and gently. Whether you are looking to get a deal with one of the Big 5, a great independent publisher, or self-publish, your pitch is the key that unlocks the door to an agent, a publisher, and in the end, a reader. Space is limited, sign up now!
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Here’s what people are saying about The Essential Guide To Getting Your Book Published:
“A must-have for every aspiring writer.”
—New York Times bestselling author, Khaled Hosseini, The Kite Runner
“I started with nothing but an idea, and then I bought this book. Soon I had an A-list agent, a near six-figure advance, and multiple TV deals in the works. Buy it and memorize it. This little tome is the quiet secret of rockstar authors.”
—New York Times bestselling author Timothy Ferris, The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich.
Arielle Eckstut and David Henry Sterry are co-founders of The Book Doctors, a company dedicated to helping authors get their books published. They are also co-authors of The Essential Guide to Getting Your Book Published: How To Write It, Sell It, and Market It… Successfully (Workman, 2010). Arielle Eckstut has been a literary agent for over 20 years at The Levine Greenberg Rostan Literary Agency. She is also the author of nine books and the co-founder of the iconic brand, LittleMissMatched. David Henry Sterry is the best-selling author of 16 books, on a wide variety of subjects, including memoir, sports, YA fiction, and reference. His first book has been translated into 10 languages and optioned by HBO; his latest book was featured on the cover of the Sunday New York Times Book Review. Arielle and David have taught their workshop on how to get published everywhere from Stanford University to Smith College. They have appeared from The New York Times to NPR’s Morning Edition to USA Today.
Nano Nation delivered yet another batch of pulse-pounding pitches! Gravediggers and blood moons, a tomato survivalist festival, immigration and its struggles in Rhodesia and the United States: once again, we were totally blown away by the diversity, quantity and quality of pitches we got in our NaNoWriMo Pitchapalooza. But of course we’ve come to expect this level of excellence from NaNo Nation. The Book Doctors had an absolute blast swimming in this vast pool of pitches.
Now for the 411: The 25 pitches were selected randomly. You can watch the recording of NaNoWriMo Pitchapalooza to hear our feedback. It’s our mission to try to help all you amazing writers not just get published, but get successfully published. That’s why we’ve told you what works, but also what needs to be improved.
But don’t let our opinion sway your vote. What story intrigues you? What pitch would prod you from the couch to the bookstore (or, if you’re really lazy, to buy it online)? The pitch that receives the most votes by 11:59 p.m. PST on March 15th will be awarded the Fan Favorite, and the author will receive a free one-hour consult with us (worth $250).
But please note: YOU CAN ONLY VOTE ONCE! So please choose carefully. Don’t just read the first couple of pitches — read them all. You owe it to your fellow Wrimos. Encourage your friends, family and random strangers to vote for you via the link to the poll. We will also be posting these pitches—a couple a day–on our Facebook page. We encourage anyone to “like” your entry but only poll votes from the webpage will count towards the Fan Favorite.
Finally, through March 15th, we are still offering a free webinar (worth $75) to anyone who buys a copy of our book The Essential Guide To Getting Your Book Published. Just email us (firstname.lastname@example.org) a copy of your receipt and we’ll be in touch to set up a webinar.
Write on, Wrimos!
Read the 2017 pitches below and vote for your favorite.
- Janelle Fila (34%, 532 Votes)
- Mica S. Kole (30%, 465 Votes)
- Josette Abruzzini (9%, 140 Votes)
- Lorinda McKinnon (7%, 115 Votes)
- Hanna Alkaf (5%, 80 Votes)
- Tegan Whalan (4%, 60 Votes)
- Carol Mackela (2%, 34 Votes)
- Janelle Greene (2%, 30 Votes)
- Elizabeth Brookbank (2%, 26 Votes)
- Gregory Caplan (2%, 24 Votes)
- Wadza Mhute (1%, 21 Votes)
- Jennifer Mannering (0%, 5 Votes)
- Michael Lunsford (0%, 5 Votes)
- Erin Roll (0%, 4 Votes)
- Deborah Henely (0%, 4 Votes)
- Leann Daniel (0%, 3 Votes)
- Joseph Dalton (0%, 3 Votes)
- Aimee Brown (0%, 2 Votes)
- Crystal Chilcott (0%, 2 Votes)
- Jaclyn Reiswig (0%, 2 Votes)
- Karen Pepin (0%, 2 Votes)
- Mally Becker (0%, 2 Votes)
- Lynn Katz (0%, 2 Votes)
- N.L. Nelson (0%, 1 Votes)
- K.J. Milton (0%, 1 Votes)
Total Voters: 1,565
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One of the biggest mistakes writers make is sending out their books before they’re ready.
In this month’s video, we cover how to be your own reader, how to find readers and critique partners, and when to hire a professional editor. Whether you just “finished” your first draft or are ten years into a manuscript (like David), these editing tips can work for you.
Be your own editor
Sending out a terrific manuscript begins with you. You must be your own critical reader.
Read your work out loud. This practice reveals so much about your manuscript. When you stumble over a sentence, 99 times out of a 100 there is something wrong with it. You get a different effect when the words go in your eyes, through your brain, and out of your mouth.
Once you do everything you can possible do yourself, it’s time to hand your manuscript off to readers.
First, your readers should be avid readers of books like yours. Readers in your genre know the marketplace, your comparable titles, and the category in bookstores.
Second, you need readers who aren’t related to you. Yes, you want your mom to read your book, but eventually you’ll need someone who isn’t tied to you by DNA or relationships. Find people who don’t know your voice.
Here are ways to find readers.
- Join a critique group.
- Visit Goodreads to find people who read in your genre and maybe you can arrange a manuscript swap.
- Edit someone else’s book because it teaches you a lot about editing your own book.
Hire a professional editor
You want to find someone who has expertise in your area to ensure you’re adhering to tropes and conventions within your genre. We’re book doctors, but we want other editors to read our books, too. David has been working on a novel for ten years–he’s on his 90th draft (yes, 90!) — and he has paid four trained professionals to look at his book.
You can find a professional editor no matter how small your budget. If your budget isn’t big, we recommend asking booksellers or librarians who know your genre. There are freelance editors who once worked at publishing houses.
But buyer beware! Do your research before you give anyone your money.
NaNoWriMo Pitchapalooza and more!
At the end of the video we share a bit about the live NaNoWriMo Pitchapalooza happening on February 28, 2017. We hope you’ll be able to join us on YouTube at 4PM PST. You can participate live at this link. If you can’t watch live, a recording will be available. Learn more about NaNoWriMo Pitchapalooza here.
We’re also offering a free webinar (worth $75) for anyone who buys our book between now and March 15, 2017. You can learn more by watching the video or reading this post.
JOIN OUR NEWSLETTER TO RECEIVE MORE TIPS ON HOW TO GET PUBLISHED.