As Thanksgiving rolls its turkey neck towards us, Christmas looms ominously around the corner, and one more year of my life expires, we’re super stoked about the next stop on the Essential Guide Rocks America tour: We’ll be rocking LI, NY, Thursday, Dec 2, 7pm. Pitchapalooza: Book Revue in Huntington Long Island, with special All-Star publishing celebrity guests James Levine of the Levine Greenberg Literary Agency, and Mauro DiPreta, Vice President of It Books, ( HarperCollins). Everyone who buys a book gets a free consultation, worth $100.
It’s been an insane month, an insane fall, an insane year. We just performed in 13 cities over the course of three weeks: from the Big Apple to Tinseltown; Miami to Seattle; Portland to Pittsburgh; Denver to St. Louis to San Francisco. We had dizzying triumphs and brutal failures. Our book, The Essential Guide to Getting Your Book Published was officially released on November 3, and we haven’t even had time to celebrate yet. I’ve toured by myself, with the Sex Worker Arts Show, with Arielle, and with the stars from the Chippendale’s Male Strip Show. I’ve never toured with a three-year-old. Especially a three-year old who is Olive. She more fun than all of them. We were worried about what was going to be like to shlep her around America with us, but she proved by far the most resilient and cheerful member of the team. Here are our reports from the road, deep in the trenches of the publishing wars.
Denver Pitchapalooza on New Books West
Big Love from the Big Read Festival in St. Louis bit.ly/akI1Xg
Movie: Great Book Pitch: Winner of St Louis Pitchapalooza, Zach Stovall pitching his book about being a fat bald white guy
The Essential Guide Rocks America Tour Kicks Off
#2: 1st Stop Washington DC: the Borders Incident
#3: NPR Love in DC
#4: Pat Conroy & Scarlet O’Hara On the Road to Pittsburgh
#5: Death @ the Bookstore – The Murder of Joseph-Beth in Pitsburgh
#6: Miss Ida, Daryl & Olive Chilling in Steel Town
#7: The Beauty of Loganberry Books & the Universe’s Lollipop
#8: Dawn Cracks Early in Cleveland
#9: An NPR Homey, Finding Happiness @ Books & Co the Dayton Airport Blues
#10: Stuck in Dayton on the Day That Would Never End
Our awesome Editor Goddess Savanna calls it as she sees it on our Pitchapalooza Barnes & Noble, 86th St., with publishing titans Larry Kirschbaum and Bob Simon.
The Art of the Pitch and our B & N Manhattan Pitchapalooza on Publishers Perspective.
#11: I Love LA! –Hollywood & the Jewish Men-Scared
#12: Vromans Versus Dancing with the Stars, Riding a Donasaur, & a Minnie Mouse Who Needs $
Arielle talks about five books that will help you turn your passion into income, and dispenses wisdom from her years as a literary agent and entrepreneur on LearnVest.
Bradley Charbonneau of Likoma Island & the Book Doctors talk about Effective Author Websites
Arielle interviews Robert Grey of Shelf Awareness on seven ways to get an independent book store to stock your book.
With Thanksgiving a couple of days away, I feel very thankful. For our amazing publisher, Workman, our Editor Goddess, Savannah, and all of our family there, from Susie Bolotin to a beloved colleague who passed away recently, the extraordinary copyeditor Lynn Strong, http://bit.ly/gVdcz. Thankful for all the amazing panelists we had, Larry Kirschbaum of LKJ, Bob Miller new Publisher of Workman, Martha Moody, Nancy Martin, Lee Montgomery of Tin House, Michael Schaub of bookslut, and Alison Hallet of the Portland Mercury, Vince Rause, Anne Trubeck, Sharon Short, author of Death by Deep Dish Pie, Allan Fallow of AARP Electroboy himself Andy Behrman . Betsy Lerner, author of Forest for the Trees. Johnny Evison and Kurtis Lowe in Seattle. I’m thankful for the enormous kindness we received from our good friend Jessica Goldstein, who threw an amazing book party for us in Washington DC, and invited all for NPR friends. I’m also thankful for all the incredible booksellers and lovers who gave us so much generosity and expertise. Jim Levine of Levine Greenberg Literary Agency http://www.levinegreenberg.com/ Steven Sorrentino, Director of Author Promotions for Barnes & Noble, and Edwin Tucker, CRM of 86th St. B & N Harriet Logan of Loganberry Books Kevin Sampsell of Powell’s, Dayton NPR book guy Shaun Yu, Sharon Kelly Roth at Books and Company http://www.booksandco.com/ Ed Nowatski of Publishers Perspective , Mitchell Kaplan of Books and Books and the Miami International Book Festival. My sister Liz, Daisy White, and all the other great babysitters who help us out with Olive. Thanks to all the great writers for all their amazing pitches. And of course I give thanks for Olive and Arielle, my ex-agent and current wife.
Arielle, the brains behind the Book Doctors, dispenses wisdom from her years as a literary agent and a successful entrepreneur, on five books that will help turn your dreams into income on LearnVest.
Book Doctors delighted to be coming to Steel Town, holding court with Vince Rause. See you there!
Betsey Lerner, top agent, editor & author, will be holding court with the Book Doctors November 11 at the Miami Book Fair International. We are honored to be sharing a stage with her, as she is a font of illumination in the cold scary world of publishing. Her book, Forest for the Trees, is a must-read for anyone who’s even remotely interested in books. And if you are a writer, you’re crazy not to learn from her wisdom. http://bit.ly/d9t6jn
Book Review and Giveaway: The Essential Guide to Getting Your Book Published
What’s better than one blog giving away a book? Two blogs giving away books! I’ve partnered up with friend and very funny fellow writer Stacey Graham (from Betwixt & Between) to review the latest must-have writing tool from Workman Publishing and help a couple of folks receive their very own free copy. Giveaway details are listed just after the review.
If someone had handed me a copy of THE ESSENTIAL GUIDE TO GETTING YOUR BOOK PUBLISHED by Arielle Eckstut and David Henry Sterry when I was sixteen, my professional writing career would be very different—and better—today. (For one thing, I would have known about the Internet and E-books back in the 1980s, ka-ching!)
I have been a writer for most of my life so far, and I’ve read a LOT of books on the subject. Usually, at some point during the book, I’ll find a passage or idea and call bullcrap on it. That didn’t happen with this book. Eckstut and Sterry covered every base I could think of, and added a few I didn’t know about.
Building platforms, getting an agent, working with editors, understanding contracts, untangling the web of ebooks, tackling marketing and publicity: it’s all here in clear, honest and often funny language. As a humor writer, it takes a lot to make me laugh out loud, and this book did it several times. The authors hooked me with an up-to-date social media section, including an interview with noted author and Master Tweeter Neil Gaiman conducted over Twitter.
As a multiple-year NaNoWriMo winner, I also loved seeing Chris Baty’s proposal for his book, NO PLOT? NO PROBLEM! The book even wraps up with the very proposal Eckstut and Sterry used, so you have two winning examples to use as blueprints.
The self-publishing section is comprehensive; the subject has its share of champions and foes in the publishing world, and I find my own opinion changing depending on the time of day. They explain the different types of self-pubbing, what to avoid, and how to sell successfully.I think one of the most important sections is the explanation between vanity presses and legitimate self-pubbing; if you don’t know the difference, you must read it.
No matter what type of book you want to write and see published, this guide will help you through the process better than any combination of Scotch and prescription drugs.
And now for the best part! Winning your very own copy of THE ESSENTIAL GUIDE TO GETTING YOUR BOOK PUBLISHED! There are several ways to enter:
1. Follow me @plaidearthworm and Stacey (@staceyigraham) on Twitter and mention the giveaway with a link back to our blogs, using the hashtag #GTBPgiveaway
2. Give both sites a “thumbs up” using StumbleUpon
3. Tell us on both blogs why you need this book in our comments section. Be sure to tell us if you are following us on Twitter – please leave your @ID and your email address so we are able to contact you if you win!
4. The winners will be chosen on November 2, 2010, by Random.org and announced on both sites.
Good luck to all of you!
Posted by Beth Bartlett at 7:34 AM
The Essential Guide to Getting Your Book Published: Brainstorms and Bylines In Inspiration, Reviews on October 26, 2010 at 6:30 AM
Good nonfiction books give you information. Great ones give you ideas. After reading The Essential Guide to Getting Your Book Published by Arielle Eckstut and David Henry Sterry, I have to say it falls nicely into the latter category. My ARC looks like a porcupine with the all the page flags that are sticking out everywhere.
Originally published as Putting Your Passion Into Print, this latest edition has been revised to include the most recent technological advances in the world of publishing. Like most books in the category, this one covers everything from pitch to print. It leads the reader step-by-step through putting together a proposal, finding an agent, finishing the book and landing a publisher. And then it goes the extra mile with sections devoted to publicity, marketing, social media, self-publishing, electronic publishing and more.
Unlike many books I’ve read about publishing, Eckstut and Sterry don’t pretend that every author is on the path to a smooth publishing experience. Not only do they tell you what to do in the best case scenarios, they address how to deal with the worst-case ones as well. What happens if your agent stops communicating with you? What if you sign with a publisher, deliver the book, and they decide to reject it? It’s in there.
The book’s engaging conversational style makes it an easy and entertaining read. And while the main thrust of the information is geared toward nonfiction writers, there’s something in here for everyone.
The Essential Guide to Getting Your Book Published
By Arielle Eckstut and David Henry Sterry
THE BIG GIVEAWAY!
How would you like to win a brand new, shiny copy of The Essential Guide to Getting Your Book Published? It’s simple. All you have to do is leave a comment on this post. For extra credit (and an extra entry for spreading the word) tweet with a link to this post and use the hashtag #BBbookGiveaway.
I”l draw the winner from my proverbial hat (using Random.org) on November 1st.
Remember, you can’t win if you don’t play.
From New West Books & Writers:
The most entertaining part of the MPIBA writers conference was “Pitchapalooza,” billed as the “American Idol” for books. Each conference attendee was instructed to prepare a 60-second pitch of his or her book to present to a panel for a critique. The writer with the best pitch won a 30-minute consultation with Arielle Eckstut. The panelists included Eckstut, who with her husband David Henry Sterry wrote The Essential Guide to Getting Your Book Published: How to Write It, Sell It, and Market It . . . Successfully, Elizabeth Jordan, the head buyer at BookPeople in Austin, and Katie Schmidt, the Small Publisher Liason for Tattered Cover Bookstore.
Eckstut and Sterry emphasized the importance of authors crafting a polished pitch of their books to use in query letters to agents and publishers, and to present to buyers at bookstores or whomever they happen to meet. Sterry circulated throughout the day, asking anyone who confessed to having written a book, “So, what’s your book about?” He posed this question to me at the coffee station, and I admit that I flubbed it. I hadn’t thought to prepare my own pitch, as I was just reporting on the conference, not participating. His point was made—anyone who is publishing a book should be ready for this question at all times.
Eckstut said that one frequent problem she sees with pitches is that authors sometimes “separate their pitch from their book,” writing a pitch for a humor book that isn’t funny, for example. “The voice of your book needs to come through in your pitch.”
After the introduction, volunteers began to deliver their one-minute pitches while the judging panel kept the time. All the participants had clearly worked hard on their short presentations, each of them delivering a convincing commercial for their books that were lively and frequently funny or moving. After each participant finished, the panel offered their critiques and suggestions, such as advising writers to balance their emphasis on plot and characters in the pitch, or including a comparison to other successful books that share something in common with the book being pitched. Eliza Cross, a Colorado-based writer, won the Pitchapalooza competition. She is the author of, most recently, The Rusty Parrot Cookbook: Recipes from Jackson Hole’s Acclaimed Lodge.
The MPIBA hasn’t yet decided whether they will offer this writers conference again at next year’s trade show, but if they do, anyone who is in the process of publishing a book, either through a self-publishing service or a traditional publisher, will benefit from attending.
July 27, 3:30pm Politics & Prose, Washington DC
September 18, 7pm Brooklyn Book Festival, Brooklyn Public Library
October 19, 20, James River Writers Conference, Richmond Virginia
Here’s what people are saying about The Essential Guide To Getting Your Book Published:
“I started with nothing but an idea, and then I bought this book. Soon I had an A-list agent, a near six-figure advance, and multiple TV deals in the works. Buy it and memorize it. This little tome is the quiet secret of rockstar authors.”—New York Times best-selling author Timothy Ferris, The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich,
“It is a must-have for every aspiring writer… thorough, forthright quite entertaining.”—Khaled Hosseini, New York Times bestselling author of the Kite Runner
“Before you write your own book, read this one first.”—Jonathan Karp, editor-in-chief, Simon and Schuster
Here’s an article about Pitchapalooza in The New York Times.
Here’s a link to a blog about their Pitchapalooza at Barnes & Noble 86th St., with publishing titans Larry Kirschbaum and Bob Simon.
Here’s a link to an article about the Art of the Pitch and their Pitchapalooza on Publishers Perspective.
Here’s a write-up of a wild Pitchapalooza at the great book store Book Revue. PITCHAPALOOZA
Here’s a MINI-MOVIE about Pitchapalooza-TRY NOT TO CRY.